Valley Voices: Shaping Tourism Together

FOR IMMEDIATE RELEASE

October 16, 2025

Valley Voices: Shaping Tourism Together — Ottawa Valley Tourism Conference Returns November 3

Pembroke, ON – The Ottawa Valley Tourist Association (OVTA) is excited to announce the return of the Ottawa Valley Tourism Conference, taking place Monday, November 3, 2025, at The River Barn in Foresters Falls.

This year’s theme, “Valley Voices: Shaping Tourism Together,” focuses on collaboration and building the future of tourism across the Ottawa Valley. Attendees can look forward to a day filled with provincial and regional updates as well as interactive sessions designed to spark new ideas and partnerships.

“We’re bringing tourism operators, community leaders, and destination partners together to share ideas and strengthen our industry,” says Stefi Van Wijk, OVTA Board Chair. “Our goal is to inspire fresh perspectives and continue positioning the Ottawa Valley as one of Ontario’s most welcoming and adventure-rich destinations.”

The conference will feature presentations from the Tourism Industry Association of Ontario (TIAO) and the Ontario’s Highlands Tourism Organization (OHTO), as well as a creative group session titled “Collaborate to Elevate.” Participants will also enjoy a graphic recording of the day by Swoop Media, a visual storytelling highlight that captures key takeaways in real time.

Recognizing Our Sponsors

The tourism conference welcomes both members and non-members and is an opportunity for non-member tourism businesses to learn more about the Association and the benefits of free membership while networking with industry peers.

“Being a part of the OVTA community is invaluable to promoting your business as well as building your network,” says Honorary Board member, Chris Hinsperger. “I strongly encourage anyone with an interest in local tourism to attend.”

Event Details:

Date: Monday, November 3, 2025
Time: 9:30am – 2:00pm
Location: The River Barn, Foresters Falls Ontario
Registration: Open until October 28, 2025 at https://www.ottawavalley.travel/industry/

The OVTA proudly represents Renfrew County, the City of Pembroke, and the Algonquins of Pikwakanagan First Nation, working collaboratively to promote the Ottawa Valley as a four-season destination for outdoor adventure, culture, and local experiences.

Media Contact:
Erin Norris
Industry Relations & Marketing Coordinator
Ottawa Valley Tourist Association
www.ottawavalley.travel

We acknowledge the land on which we live and do our work is located on traditional unceded and unsurrendered Algonquin and Anishnabek territory. We are grateful that all Indigenous Peoples have been stewards of this land and beyond from time immemorial and share it with us today.